It used to be that cake decorating was simple. You bought some frosting in a can, smoothed it over the cake with a butter knife, stuck a candle in the middle (or whatever little decorative touch you could muster) and you were done. Time to enjoy the delicious cake. Of course, there is nothing wrong [...]

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You should be confident in knowing that selling cakes is one of the best businesses you can start. If you don’t think so, just turn on your television.
We are in the golden age of cake TV.
With shows like Ace of Cakes, Wedding Cake Wars, Amazing Wedding Cakes, Cake Boss, and Ultimate Cake Off, there has [...]

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We are living through what appears to be a renaissance of sorts—people everywhere are becoming increasingly interested in matters of the kitchen. Simply switch on the nearest television set and you will find whole channels dedicated to the art of cooking and baking and preparing scrumptious meals. This is a move away from the long-standing [...]

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Use Stencils and Borders to Liven Up Any Cake
Do you have a cake that you would love to liven up, but you aren’t sure how? Would you like to learn more about cake decorating, but you find it intimidating? Cake decorating can indeed seem intimidating. With its elaborate borders and turrets, fancy script and ornate [...]

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Do you have a passion for cake decorating? Do you astound friends, neighbors and coworkers with your amazing and unique cake decorating techniques and creations? Do you dream of turning your cake decorating passion into a viable business? If so, you will want to check out these tips on getting started with your very own [...]

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Move over macarons: These treats are small, Southern, filled with sugar — and may be the next hot dessert trend
By Thomas Rogers
What are they?
In the past few months, the macaron has often been touted as the heir to the cupcake craze, but another contender is rapidly emerging in the Southern states (specifically Texas and Louisiana) [...]

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What are the common mistakes cake bakers make when they start a cake business and how you can avoid them? Here is our ‘top 5 list” of mistakes people make in their cake business below.
1. Making A Huge Investment Before Establishing A Clientele
I hate to be the one to let the cat out of the [...]

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A growing debate in the cake baking community involves not baking a cake at all. Some bakers are getting orders and purchasing simple cakes from grocery stores to deliver after they add a little decoration. This makes the cake looks more professional and the clients don’t really know the difference.
According to Elizabeth Kroll, the greatest [...]

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A recent question was proposed on the Cake Pals Forum about cake samples. Do you believe in giving cake samples? If so, when do you draw the line?
Take a look at the question by canange100 below.
“how many samples must i give out before i receive an order?? I hand delivered so many sample cakes [...]

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Lisa Donahue was a stay-at-home mom with a sweet tooth and too many disappointing experiences with chocolate cake.
“I kept trying to find a chocolate cake to satisfy me. I couldn’t find it,” she said. “I thought I’d just make it myself.”
Her quest for the perfect chocolate cake propelled her into the bakery business, starting in [...]

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