Start preparing yourself and your business to participate in bridal trade shows. During the months of January through April, many large cities are hosting bridal shows. You might say that you are not ready to take on the challenge of baking a wedding cake. If you are not ready, brides will also [...]

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Up selling is a sales strategy that occurs when the seller of a product or service attempts to offer a buyer additional products or services at the point of sale. This technique is very successful and works for many different types of businesses.
Have you ever gone to Mc Donald’s or any other fast food restaurant [...]

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If you are serious about selling your cakes, you need to do a variety of things to get business. That’s why it’s so important to invest in your cake marketing skills, even if you only want to sell a few cakes a week.
Refrigerator Magnets, we all know what they are. We probably have them on [...]

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Here at SellingCakes.com, we often discuss baking cakes for restaurants for them to sell by the slice. In a typical restaurant, slices of gourmet cakes range from as low as $3.00 to $7.00 or more a slice. Many restaurants are ordering their desserts locally from at home bakers like you. Some are even moving toward [...]

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Angela Logan is like many of us. She has done multiple things such as acting, modeling, teaching, and even working as a hair stylist to make ends meet. As a divorced mother of three, the down economy finally impacted her life and she found herself in a terrible situation. Angela’s mortgage fell behind and her [...]

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The new cake or trendy dessert has been awarded to the darling “cupcake”. People have become so fascinated with these simple cakes, that there are bakeries that focus on just cupcakes. What is it about these small, decadent desserts that make them so popular? Moms want them because they are easier to serve at birthday [...]

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This weekend Vondre’ and I had the opportunity to visit Charleston, unwind, and relax for a moment. One evening on Food TV, I saw a special about the Peninsula Grill and saw them making a coconut layer cake. I had even read reviews about this cake on the internet and in Gourmet magazine. [...]

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